QLASH and Maxnomic extend successful partnership for two more years
Esports organization QLASH and sports seat company Maxnomic announced a two-year partnership extension. Maxnomic continues to be the gaming chair official provider for the club.
QLASH will continue to promote the Maxnomic chairs through digital campaigns and content creation. The sports seat company will release and commercialize a new QLASH-branded gaming chair, besides providing the club with chairs and economic compensation.
Luca Pagano, CEO and Co-Founder of QLASH, stated that “a partnership between two gaming and esports related brands like Maxnomic and QLASH seems natural. Extending a partnership always means that both parties are happy with each other, and we are glad to continue to partner with Maxnomic. We always seek to work with the best and offer the best products to our community and players, and we are excited about what we will be doing together during the next two years”.
Björn Heise, Key-Account Manager at Maxnomic, “Our partnership with QLASH feels like something that is meant to be. QLASH as a global esports player shares our passion for maximum performance – and we strive to provide the best gaming seats to support every single player”.
This partnership extension is announced right after QLASH successfully ended an equity crowdfunding campaign. The company has also added UFC fighter Marvin Vettori to its list of investors, together with Spanish footballer Victor Camarasa and professional poker players Daniel Negreanu, Phil Hellmuth, Jeff Gross and Dan Cates.
QLASH has a strong presence in Italy (where the club has just participated in Milan Games Week) and in Spain (where they were part of last Global Esports Summit) and the company is preparing its expansion to the Latin American market in the near future.
QLASH is a Swiss-based esports organization currently focused on Europe (Italy and Spain) and with a presence in Latin America and Egypt. Founded in 2017 by Luca Pagano and Eugene Katchalov, QLASH positions itself with a unique approach as an innovative Media company building communities in multiple different games and bridging traditional brands with this young generation. QLASH has more than 8 million followers in aggregate across all the different social media channels and growing. More information at www.qlash.gg.
The platform behind MAXNOMIC® is called NEEDforSEAT® and sells gaming chairs through their online shop since 2011. Based in Germany, NEEDforSEAT® is the “oldest” exclusive marketer for gaming- and eSport chairs in the area. Their very own MAXNOMIC® esport chairs were born in 2014, after the company decided that they were not satisfied with the overall quality standards for gaming chairs until that point. In order to reach a higher quality and better configuration, NEEDforSEAT® developed their very own products in cooperation with gamers and esport organizations. NEEDforSEAT® turned 10 years old this year and is eager to provide high-end gaming chairs with maximum comfort for many more years to come!